Drive More Traffic to Your Shopify Store in 2021
Setting up an online store is not a piece of cake for any businessmen. It’s like a blind battle – no one gets a straight idea on when other businesses take over the place. Most online businesses choose Shopify as a primary tool to build an eCommerce store.
It’s not new to talk about why people are preferring online store rather than offline because we all know how the world is shifting virtual every day.
And, now is a good time to fold the sleeves with secure CMS, which is none other than SHOPIFY.
Studio45 knows well how Shopify is overshadowing other CMS platforms. Thus, we have been offering Shopify development services in India for many years.
Not only that, we ensure that our Shopify stores will be enriched with top-class SEO strategies.
As a Best SEO Company in India, we are sharing how you can expect more traffic to your Shopify store.
- Make smart use of SEO for website visibility
Whether you believe it or not, but SEO has become the top-most requirement for any business to stand constant in the digital market. No matter, how much efforts you give to build any website, if you have not completed SEO, no one would even notice your efforts. Spending time and energy on website visibility is worthy to approach. Do enough research on what your competitors are doing and how they are working to uplift rankings, to scale out your next move.
- Take time in content marketing
A high-class way to connect with the targeted audience is to express and inform them about your business. And, you can do it through content marketing. Create useful, unique, informative, and goal-oriented content that captures their interest. However, creating content is not enough, it’s necessary to combine SEO efforts by placing relevant keywords. There are many tools available online to research trending keywords in any niche. So, do your research, plan out content strategy, create content, and keep on updating your content strategy depending upon how your audiences switch their interest and how Google updates formulas.
- Win the battle with social media
Everyone, of every age, is on social media, these days. So, depending upon your online campaign, you can select the social media platform where you think your target audience remains active and you can showcase your business to them. However, Facebook and Instagram is a good place for promotion as most of the people are active on both of these channels. But yet, it will depend on your business. If you are an IT firm, promoting your business on LinkedIn would be beneficial rather than on Instagram. And, if you have a jewellery store, choosing Instagram and Facebook is on point.
- Get help from influencers
Influencers are someone who can generate more traffic and help your online store to drive more sales than ever. Look out for the most famous blogger around you to plan out a solid strategy. Make sure that they have enough idea about the powerful tools to promote your business.
Though, when you build your online store with Shopify, you need not worry about SEO as there are various plugins to make your website optimization and visibility tasks smoother.