Is Voice Search SEO Trending in 2021 or Not?
The answer to this question is “YES”. Voice search is a new normal in 2021 as users prefer to search queries by tapping on voice search icons rather than typing in the search box. So, this is again a bump for SEO strategists. Now, the Best SEO Company in India and everywhere in the world has to include voice search SEO as a strategy.
Trouble!!! How could you optimize your website content for voice search? We will help you.
Read to ace voice search SEO strategy.
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Ensure to improve website loading time
If your website takes too much time to completely load, it will irritate visitors. Thus, you just need to check its loading time on desktop as well as on mobile phones. Many times, a website that runs and loads smoothly will have lots of glitches in mobile views. Hence, check twice and thrice before you upload the website on a live platform. You can make use of HTML5 and CSS3 frameworks, CDN, and compressed images or videos to load the website faster. Apart from it, reduce HTTP requests, plugins, redirects, and JavaScript parsing using defer.
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Focus on long-tail keywords
Previously, experts advise you to use filler words and long phrases. But, the time is gone and now there is a huge demand for long-tail keywords. Google loves lengthy content that most of us know. Also, searchers will never search as directly as they type. This simply means the voice search keywords become descriptive and long. Now, content creators and strategists have to include long-tail keywords as a part of every search query that hit through voice search instead of the traditional way of search.
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Smart optimization for answers
As time evolves, Google has suggested focusing more on rich answers. Hence, content writers and strategists should make sure to optimize their website for voice search SEO to remain constant in the list of search results for relevant queries. What you need to do is, create content with multiple headers and subheadings as it will enhance usability, make sure to use secure HTTPS for your website, add some visuals to entice visitors, and give them a proof about your data or products. You should work on creating external links to earn trust from visitors and Google, both.
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Give your content a fresh touch
Usually, voice search queries are under 41 words. So, it needs to be crisp and easy to understand. Also, Google favours short answers so, content writers should go through the content and then make necessary design changes. A smart way to accomplish this job without breaking the ice is, include FAQs on your blogs. Such frequently asked questions will make it easy for Google to bring out data from blogs. By recreating your content, you can get featured in the rich text snipped section of Google.
In the end,
The smartest people are those who remain flexible and plan strategies according to the trend and current situation. Voice search becomes an extreme craze everywhere. People love this idea of asking for something and reach on the relevant list easily. If your website is still not optimized for voice search, it’s time to rethink SEO. Approach the Best SEO Company in India to fulfil the needs so you can walk with the world, not behind others.