Link Building: Is It A Long-Gone SEO Strategy?
8
Sep
2022
No, not at all.
In the ever-changing landscape of SEO Ahmedabad, some strategies that used to work no longer hold any value.
So, does link building still have a place in today’s search engine optimization?
The answer is a resounding yes!
While how links are built and used may change over time, their importance in SEO will remain.
You should continue link building in your SEO campaigns well into 2022 and beyond.
Is Link-Building Still Relevant To SEO?
It is inevitably a relevant aspect of SEO today.
The crucial facet of link building is its long-term strategy.
If you want your website to outrank competitors in Google and other search engines, your website needs links from trusted websites (or directories) with high authority.
It is simple math when it comes to the authoritativeness of your website – the more links from authoritative websites to yours; the better are ranking chances.
But what does this mean?
It means that if someone wants their content shared on social media or their blog post linked by others online, they’ll need some help getting those first few steps done!
Why Are Links Still Important After All This Time?
In the age of Google, links are still important because they directly measure the trust other websites place in your website.
It can help improve rankings for both general and specific searches such as “SEO company near me” or “Best SEO agency in Ahmedabad.”
When people search for information online about how to do something (like getting more traffic), they often turn first to major search engines like Google or Bing before they look elsewhere like Yelp or TripAdvisor, which often contain reviews by users who have used those products/services themselves.
This means that having high rankings on these platforms could lead customers directly back over here, where we serve them better than anyone else does!
Link Building Quality Vs Quantity
In the early days of SEO Ahmedabad, link builders could simply add large numbers of low-quality links to their sites and see their rankings improve. Given the fact that at this point in time, it is hard to obtain links from high-authority websites. To gain domain authority of your website, have a look at How to Gain High Domain Authority With Quality Backlinks.
However, with increased search engine sophistication over time, they now place a greater emphasis on quality over quantity.
Links from high-quality websites are given more weight than links from low-quality websites, so it’s important to focus on building links from reputable sources. Additionally, links from relevant websites are also given more weight than links from irrelevant websites.
So, if your website is about gardening, it would be more beneficial to get a link from a gardening website than from a website about cooking.
In short, when it comes to link building, it’s always BETTER TO FOCUS ON QUALITY rather than quantity.
But when it comes to “What is MORE important?” The quality of the links, or the quantity?
In truth, both are important factors of a long-term SEO strategy.
Characteristics Of ‘Good’ Or High-Quality Backlinks
A backlink is a vote of confidence!
Think of it this way, if you were going to buy a car, you would probably do some research on the different models available, read some reviews, and talk to friends or family who might have purchased a car recently.
All backlinks are not created equal!
So it is essential to get the valuable backlinks.
The characteristics of GOOD backlinks are:
- Relevance
Because it shows that the linking website considers your website to be a credible source of information on the topic at hand, if a high-quality, relevant website links to your site, then that tells search engines that your site must be high-quality and relevant as well. As a result, your ranking in SERPs will improve.
- Authority
Because it shows that the linking website is itself considered to be credible and trustworthy by search engines. If a high-authority website links back to your site, then that tells search engines that your site must also be trustworthy and credible.
- Non-Reciprocal Links
Non-reciprocal links show that the linking website considers your website to be a credible source of information on the topic at hand. If a high-quality, relevant website links to your site, then that tells search engines that your site must be trustworthy and credible. Apart from it, non-reciprocal links help improve click-through rates (CTRs).
To make sure you do not have a bad backlink strategy know these Costly Backlink Strategy Mistakes beforehand.
Conclusion
In a nutshell, links are still an important part of SEO Ahmedabad and will continue to be for the foreseeable future.
However, the focus should be on quality over quantity. In order to produce high-quality links, you need to create truly remarkable content that provides value for your audience.
Additionally, you’ll want to ensure your website and web pages are properly optimized so that search engines can easily crawl and index them.
For anything related to SEO or link-building efforts, Studi45 is here to assist you. We are Ahmedabad’s best SEO company and have years of experience helping businesses achieve their online marketing goals.
If you’re looking for help with your link building or any other aspect of SEO, reach out to us – we’d be happy to chat!
