Follow These Shopify Marketing Ideas to Captivate Customers

It has been said that if you don’t have a strategy, you will become part of someone else’s strategy. If you want to leave your mark on customers, you must brainstorm to pull out profitable business ideas.

Most Shopify users like some of the tactics that we will share in this article.

Apart from taking the help of the best SEO Company in Ahmedabad, Shopify experts or users implement this result-driven strategy.

1. Make smart use of an automated feature

Shopify enables the user to automate many tasks including manual, repetitive and operational tasks using Shopify apps and integrations. You should include some automated features for marketing like cart recovery campaigns, customer engagement, promoting products on social media and internal communication.

Such features, with the help of automated reminders via SMS, email, or web push, can bring shoppers back to the page if they have skipped the purchase process.

You can engage your website visitors and subscribers by communicating with them over calls or emails. Plus, you can schedule them to drop you an email using the Shopify features.

Set up an automatic update of your inventory on social media platforms and share your latest updates on any social media platform with just one click. You can integrate the Shopify store with apps like Trello, Airtable, Google Sheets, or Trello for internal use or project management.

2. Use Pinterest smartly

If you have a new product to launch or an addition to an existing product, you can promote it using Pinterest. Create attractive posts or infographics to showcase genuine products to reach customers.

It is also registered that 70% are pinners who connect to products via pin as compared to other sources. Therefore, planning and planning your strategy with Pinterest works well.

What you need to do is install Pinterest on your Shopify store, add a highly catchy title, include a description, add trending hashtags, link it to the web page from where the reader can redirect to a product page, use product tag, can leverage. Pinterest Stories, customize the profile with your store URL, and you’re all set to rock among the competitors.

3. Weave SEO tactics into your Shopify store plan

It simply means that you need to be visible to the right kinds of searches at the right time. And, to make it possible, you must get the support of the SEO Company in Ahmedabad. They can help you plan strategy effectively with necessary changes on site, content, images, posts, speed and various other aspects. It is important to make sure that all of your landing pages, homepages, archive pages, and product pages are SEO-friendly.

When creating an SEO strategy for your Shopify store, you need to keep a few things in mind.

Focus on long-tail keywords as such keywords are more likely to be used by buyers. Never forget to ensure the speed of the site so that high or low speed does not lead to losing customers. Optimize your website images for searches so that if someone opens the gallery, they can have an idea of ​​you.

Make powerful use of Shopify’s built-in SEO features such as adding Meta titles, descriptions, alt text to all images, and URL structure.

Bottom line,

By focusing on the 3 things mentioned above, you can convince customers to buy goods from your store. Hire the best SEO Company in Ahmedabad to better understand the buying nature of customers.