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How Social Media + Influencer Marketing is great for your business
- Are you planning your social media strategy?
- Do you need better traffic and leads?
- Why not contact famous influencers?
They can kick start your revenue like nothing else.
Read ahead to know more:
Build Trust in your Niche
People trust influencers because they can see the visual effects of them doing something. They are the perfect example of perfection for the viewers.
Also, influencers become overnight sensations after working day and night. They earn the trust of their viewers by providing authentic information and tips that have actually made a difference in people’s lives.
So, one video or clip from them about your service or product will make a huge difference.
Reach your target audience
Imagine an influencer with 200k+ flowers posting a picture or video about your brand. At least half of the followers will watch it and visit your website or buy your products because their favourite influencers suggested so.
It’s a great social media marketing strategy.
Just imagine, you are not spending your money on marketing your brand in front of billions of people but generating leads out of them as well.
You are focusing on 20,0000 who might suggest your brand to their friends and family, and you can double your revenue in no time.
Win Better Partnership
As per some LinkedIn study, almost 80% of professionals choose networking as a key tool to become successful.
So being a ‘lone wolf’ will not do any good for your brand.
Work with others who will lead you to amazing opportunities. You can go for joint launches, ventures, live events, and much more.
Tools for finding the useful influencers
“I’m all in to hire an influencer, but how am I supposed to do it?”
Check out the list of top 5 tools that will help you find the best social media influencers of your niche.
Twitter is the best space for finding credible influencers.
FollowerWonk helps you to search for new influencers, compare followers & authority rankings, and much more.
You can also analyse accounts to see what exactly is working for them. The best part about this tool is that you can also get it for free with limited access.
This is a paid tool but worth in gold.
What makes this tool so good? Well, you can search the influencers on Twitter, YouTube, and Google with authority in their space.
Doing so is as easy as typing a keyword in the search box of YouTube.
Audience Overlap Tool of Alexa’s
You can use this tool if you need to check the brands that share your audience.
Hiring influencers of the same niche helps you reach maximum people who genuinely need your product or service.
All you have to do is just type some famous names in the same industry in Alexa’s Audience Overlap Tool, and you will get huge search results along with some other influencers in the same niche.
Now you know the beauty of Influencer marketing!
Now use the above tools to hire a relevant influencer who will uplift your brand.