Top Social Media Strategies: What Is The Best Time to Post on Social Media?

In an unexpectedly fast digital transformation, brands had to adapt to survive.

So, when it comes to social media, everything revolves around timing. What works for one brand might not work for another, and what’s popular today might not be popular tomorrow. 

It’s critical to diversify your audience as much as possible, which is why a professional Social Media Marketing Agency in Ahmedabad can help you establish a yearly content plan. 

It will assist you to be more consistent with your postings while also allowing you to test out various timings to determine what performs best for your company.

In fact, 92% of marketers say that social media is essential to their business and the most effective way to reach an audience. But, when should you post on social media to get the most engagement?

Your audience is one of the most crucial elements to consider when deciding the optimum time to post. Who do you want to reach out to with your content? Different populations use social media differently, and it’s critical to tailor your posting schedule accordingly.

This article discusses the optimum time to post on social media networks.

Are you ready to begin?

Then let’s get started!

The Best Time to Post on Facebook

Believe it or not, Facebook will still be a popular social media platform in 2022. This recommendation is based on a study that analyzed over 2.5 billion Facebook posts. And scheduling your content posts at the right time is the key to getting them seen by customers.

– For B2B brands, the best time to post on Facebook is between 9 am and 2 pm Eastern Standard Time (EST), seen as the most engaged with users by those who use it.

– For B2C brands, the best time to post on Facebook is from noon to midday EST Monday through Wednesday.

Things to recall are that these are generic times.

The Best Time to Post on Instagram

Throughout 2022, Instagram stepped up its new features like Reels, improved Stories, and much more. It made it an ideal platform—something companies can use social listening to keep up with as these trends arise.

Sharing content between 6 am and 12 pm EST so that they can get back into their lives without feeling overwhelmed!

People always say that Instagram engagement is highest on Tuesday, but it is best between 10-11 am EST on Wednesday and 10 am to 3 pm EST on Thursday. Additionally, posting during this time will give your content more exposure, as there will be less competition from other brands.

The Best Time to Post on YouTube

People like to view videos on YouTube in the evening and on weekends because it is a video platform. They are less occupied and have more freedom to choose what they want to watch.

The best time to post on a weekday is after 6 pm, or you can choose to post on the weekends early in the morning, between 9 am, and 11 am EST.

If you’re looking to amplify your posting strategy, social media marketing in Ahmedabad helps you post trendy content and analyze which will or will not perform on all sites.

The Best Time to Post on LinkedIn

Unsurprisingly for a professional-focused social platform, LinkedIn activity has grown remarkably. It’s not as trendy as Instagram or Snapchat, but it is still a valuable platform for businesses.

The best time to share blog posts or other formal content is between 9 am and 6 pm EST.

For B2C brands, Mondays and Wednesdays are the best days to post content on LinkedIn. Whereas you see B2B brands post on LinkedIn is Wednesday & Thursday.

It’s not worth posting on weekends- people are off for leisure time! Avoid Sundays, too, since that’s when most Americans have their day off.

Also, evening posts may not get as much traction since people are winding down for the day. If you’re looking to reach other businesses, LinkedIn is the place to be!

The best time to post on Twitter

Twitter is an excellent platform for catching up on the latest news and tweets. With over 500 million tweets sent each day, it’s no wonder people are constantly scrolling through their feed looking for content that they find interesting or valuable.

The best times to post are Wednesdays and Fridays at 9 am EST because weekdays are ideal for engaging with the audience.

You should always tweet at the right time! And the best way to get post on social media is between 5 pm and 6 pm EST, so use this as an opportunity for your business!

Conclusion:

Throughout 2021 and 2022, social media became more significant than ever as a way for people to maintain instantaneous connections.

When you’re having difficulties coming up with a viable marketing strategy, it’s always a good idea to engage with a Social media marketing agency in Ahmedabad that will help to create engaging, shareable content that customers will enjoy!