Tricks to Optimize Shopify Online Store for SEO
No matter how many offers you make or no matter how much effort you put into building a website, if you have not included SEO efforts in the website, then it will be ineligible.
That’s why SEO has been considered the most important part of website development.
Be it an e-commerce store or any website, every online business needs to be on the topmost search engine results page to be on the radar of buyers.
If you don’t care about SEO strategy for your website, your online business may lose many results to similar services and businesses.
Get SEO basic for Shopify Optimization in the next few minutes,
Whether your business is new or has been established for many years, search engine optimization services will help you connect with the target audience. Here are a few methods that you can include for Shopify optimization that you should include.
Choose to Remove Duplicate URLs
Have you heard about link juice? What is it? Link juice is a term that describes and measures the authority that one backlink passes to another site. The more link juice passes from one site to another, the more recommended the site is.
With Shopify optimization, even if you don’t link to them externally, it can bring out link juice.
Shopify is more pliable so it will become necessary to have a fixed URL for the product pages and also with the pagination of your eCommerce store.
Each and every product of your website has a different URL and it becomes important to ensure that this is the only way to get crawled by Google’s spider. Google or any other search engines know about the URL that they should display in ranking.
Another thing is variants that every store should decide on its own. If any product is distinct to be advertised on a limited variant, then it is important to look out for its own URL and product page.
There could be nothing as problematic as content duplication. Your website will seemingly lose its position if your content is duplicate. Google has some smart mechanism to check whether the content is duplicate or not.
However, internal duplication can also harm your website ranking. Make sure that each and all products have different colours, content, and every little thing. If your website has duplication with any external website, it will become the most problematic thing for your website’s online growth.
Can it actually impact your website’s online progress?
A simple answer to this is yes, it can. Search engines tend to find out the original content and duplicate one which is a copy of the other source. There are various reasons for how copied content impacts your website’s progress.
- If your website has copied content from any other source such as the same content from any other website, then you are completely affected by the actual website in which you have poured all your efforts.
- There can be two-way possibilities. You may copy other’s content and someone else will copy your website content. In both of these cases, your website gets affected on the search engine result page.
Words in a nutshell,
In essence, it’s suggested to hire the Best SEO Company in Ahmedabad that knows all of the above things and your business will never get affected by Google or any other search engine’s indexing related issues.